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IUM: "A Graduate Certificate Is Not an End, But a Starting Point"


                                                                                                        by Milena Radoman
          Today's technological revolution is having an impact on higher education and overturning teaching
          practices. "An institution can no longer offer initial training without offering continued education",
          says Jean-Philippe Muller, Director of the International University of Monaco.



          The  job  market  is  changing  and  new   constant technological progress leading to a
          professions are emerging. How do you   destructive production process.
          adapt your training programmes to reflect
          the realities of the job market?    You receive hundreds of students every
          Once a year, I meet with a number of HR   year. 4,000 students have graduated since
          directors to discuss the major changes in the   the school was founded in 1986, and you
          market and identify the implications for our   have 300 graduates every year. Have the
          training courses. We also bring together a   aspirations of these young people changed
          council of experts, especially our teachers, to   in relation to the job market?
          update our programmes. For us the challenge   Many  students  are  interested  in
          is to keep pace with these changes.   entrepreneurship. We're a long way from the
          The impact of artificial intelligence and   days when business school students wanted
          robotics is enormous. Today, it is estimated   to be product managers or auditors! Today,
          that 80% of a project can be replaced by AI... It   they want to be start-up entrepreneurs. In fact,
          is crucial to identify the remaining 20%, which   15-20% of IUM graduates have set up their own
          is beyond the reach of AI but which comes   business. Our graduates often have a desire
          under the heading of analytical skills. These   to change, they don't stand still and they are
          are tacit skills, irreplaceable human qualities   motivated by innovative projects. In the Sports
          that are essential: empathy, resilience and   Management programme, the Electric Grand
          adaptability. For example, a shopping centre   Prix is very popular.
          that was having difficulty recruiting sales staff
          trialled cashiers for this role. They turned out   Do they talk to you more about ecology and
          to be highly effective salespeople!  the quest for meaning? Have you carried
                                              out surveys/statistics on their motivations?
          How are you helping to support these   Every student takes part in a project that
          changes?                            has a positive impact, either humanitarian or   © IUM  Jean-Philippe Muller, Directeur de l’International University of
                                                                                    Monaco / Director of the International University of Monaco
          Today, a school can no longer offer initial   for climate protection. The message is that
          training without offering continuing education.   you can't succeed in life if you don't have   This  is  a  challenge  for  HR.  Different
          It's a change in culture: a graduate certificate   a positive impact. The IUM also organises   generations coexist in a company. The
          is not the end but the starting point. We   annual challenges with schools around the   problem is that these worlds don't have the
          already offer our graduates regular refresher   world. The students come up with business   same management codes, haven't worked
          courses and online certificates on the   concepts that make sense. One student's   with the same digital tools, and don't even
          latest developments that emerge after their   project stood out for me: it was to create a   share the same social networks (Facebook for
          qualification, such as blockchain and AI. In   designer orthopaedic prosthesis, stylish and   the older generation, TikTok for the younger)...
          addition to professional certifications for   worn like a fashion accessory. This is a good   That's why over and above educational
          the banking sector, we also want to offer   illustration of a social and inclusive business.  content, the school has to teach them about
          professionals 12-15 hour modules or short                                social interaction, working on collective
          certificates. Companies can no longer afford   What are their criteria for joining a company?   projects, and living together.
          to let an employee do an MBA for a year. The   According to HR managers, teleworking
          idea is to add up the skills acquired, like a   is a new way of attracting and retaining   How many IUM alumni now work in Monaco?
          badge system.                       generation Z talent.                 50% of our students do an internship in Monaco.
          Another consequence of these changes is that   Above all, young people want freedom within   540 alumni work here, mainly in finance and
          it is now risky to create a new 5-year course.   a company, quality of life and flexibility.   yachting. 32 alumni have set up 41 companies
          Things are moving so fast... No sooner they   Two traditional criteria have fallen by the   in the Principality. The IUM offers courses
          open, dozens of influencer schools close down   wayside: career prospects and pay. At least   that reflect the internationally recognised
          in China... We wanted to create a compliance   for young people coming out of school, after   expertise in Monaco, such as private banking
          officer degree, but we're going to wait.  that it changes... They want autonomy, to   and sports business management. It makes
          The world is on the move and higher education   have responsibilities straight away, even on   sense and that's why we have students of over
          is facing an unprecedented challenge due to   a small project.           70 nationalities.

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