Page 13 - Monaco Economie 126
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Ce sera l’une des mesures phares du plan pour l’attractivité de la   Quel est le ressenti de cette communauté sur l’attractivité moné-
              Principauté ?                                          gasque ?
              Exactement. Ce plan pour l’attractivité est dessiné pour attirer en Prin-  Monaco est de plus en plus attractif mais il existe une concurrence
              cipauté davantage d’investisseurs et de résidents actifs, notamment   forte de Singapour, de la Suisse ou encore de Dubaï, dans le contexte
              des personnes qui gèrent des fonds d’investissement. Il s’agit aussi de   mondial que nous connaissons tous. Monaco fait partie des destinations
              mobiliser la communauté de résidents et d’investisseurs locaux déjà   prisées mais souvent notre proposition de valeur est mal comprise ou
              implantés à Monaco comme décrit ci-dessous. Enfin nous souhaitons   caricaturée. Il s’agit de faire mieux connaitre les exceptionnels atouts
              faciliter la vie des acteurs économiques en simplifiant notre droit et   de Monaco et de nous assurer que nos structures et notre encadrement
              nos procédures pour générer de la croissance.          concilient toujours la sécurité indispensable et l’attractivité nécessaire.



              Frédéric Genta: “We Have a Large Community of IT Investors

              in Monaco”



              Country  Chief  Digital  Officer  Frédéric  Genta  is  in  charge  of  the  Principality’s  digital  transition  and
              attractiveness. For him, the two go hand in hand, and Monaco is getting closer to being “a funding nation
              of progress”.


              To qualify the Administration, we often speak                            truth, digital affects all sectors of the economy
              of a mammoth difficult to reform. Is it difficult                        because digital affects all customers. It is deeply
              to digitize the public sector of a country?                              involved in our relationship to businesses, real
              What conclusions do you draw from the action                             estate and even our finances. It is therefore not
              taken over the past 5 years?                                             surprising to see that the entire Monegasque
              The user is at the heart of the concerns of the                          economy has begun this profound change.
              State and the evolution of public policies. We                           This is confirmed by the allocations of the
              aim for excellence in our Public Service, and it                         Blue Fund which concerns all sectors. For
              is in this perspective that we rely on those who                         example, the entire real estate value chain is
              make up the Monegasque Administration, i.e.                              concerned: architects, developers, construction
              nearly 5,000 civil servants and State agents.                            companies, agents, etc. We have had many
              The advantage of our size is that we can talk                            requests from commerce (e-commerce,
              to them directly and make them more aware                                online to store), but also from finance to put
              of the issues.                                                           in place the appropriate tools necessary for
              In Monaco, the digital transformation of public                          teleworking or data security. Whatever the
              services is based on people and the choice for                           sector of activity, three needs clearly emerge:
              the user to interact with the State. Digital is                          the security and sovereignty of data linked to
              not used to constrain but to provide a service                           the sovereign Cloud, commercial development
              in addition to the human aspect embodied by                              for prospects and sales (websites, virtual visits
              our physical Public Service.                                             of apartments, etc.), and finally the increase
                                                    Frédéric Genta, Délégué Interministériel de la Transition Numérique   in productivity (accounting software, human
              Should the teams be on board?         et de l’Attractivité / Country Chief Digital Officer  resources, training of teams for telecommuting,
              The most complex in the transformation is                                etc.). The interest is real: The Blue Fund has
              the human aspect, not the technology. In   How does this impact the state budget?  financed 680 files and generated 400 jobs. One
              this context, digital is above all a change   In March 2018, the Principality had few government   euro invested represents 8 euros of additional
              in habits and relationships with others. We   digital services. As said before, where there were   turnover for companies. In addition to all that
              have made the bet to invest in three pillars:   100 requests in physical channels, today there are   this brings to the State in terms of ISB, VAT
              digitalisation, training and inclusion. Each   only 20. The digitized procedures save a lot of time   and social charges. In summary, in addition
              element of this triptych must be present for   for civil servants and state agents by eliminating   to being essential, digital transformation is
              the transformation to take place. Without   repetitive tasks and by allowing them to bring   extremely profitable.
              prior training or without inclusion throughout   value to users through advice and exchanges.
              the user’s life, we risk creating empty shells.                          Is there a will from the public authorities to
              Our strategy is bearing fruit because more   In the private sector, which sector do you   push Proptech?
              than 80% of procedures are now carried   think is the most digitized?    Exactly. In 2021, the Principality of Monaco
              out online.                          First of all, we must remember a fundamental   has decided to support the PropTech Global



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