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UNIMET AL
UNIMETAL BOX

DTC “ uxury remains in the DNA of Monaco as a

destination” PREFABBRICATI

don’t think they are all that widespread. These NUOVO REPARTO PRODUTTIVO UNIMETAL
are not gimmicks that create a destination’s
appeal.

Amongst current travel trends, is there ffi
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purposeful travel , which consists of focusing
your trip on experiences that have meaning

for you and a positive local impact

There are several reasons that push us to travel:
some take a humanitarian-based trip, others
are looking for establishments recognised for
their awards. Since Millennials have been old
enough to travel, there is also the desire to
travel to recharge one’s batteries, challenging
oneself, discovering cultures. Monaco is a great

destination for recharging your batteries in a
spa, discovering places of culture, enjoying
gastronomy - but it will never be a destination
for extreme sports, for example. We must
Guy Antognelli, Tourist and Convention Authority capitalise on our DNA, which is also based
on innovation. Monaco has, in fact, always MODELLI
As head of the Tourist and Convention Authority, Guy Antognelli is been a pioneer, as evidenced by its fabulous MONOBLOCCHI
opera house designed by Charles Garnier and
staying the course for the tourism of the future, with the watchwords the first three-Michelin-starred restaurant in
luxury, innovation and positive contribution. a hotel, which happened when Prince Rainier Modello Lunghezza Larghezza Altezza Altezza ESEMPI
interna
esterna
m.
m.
brought Alain Ducasse to the Principality. m. m. MONOBLOCCHI
Will the future of tourism in Monaco be green to dream again People will choose a destination Innovation is not just technological, it brings UNI ITALIA 2X2 2,02 2,10 2,20 2,45 SERVIZI
and responsible for emotional reasons and no longer just for new experiences. UNI ITALIA 3X2 3,02 2,10 2,20 2,45
2,10
UNI ITALIA 4X2
Of course, tourism will be responsible, as should practicality’s sake. UNI ITALIA 5X2 4,02 2,30 2,20 2,45
5,02
2,20
2,45
all human activity. Above all, it must make a How will we travel in 20 years UNI ITALIA 6X2 6 6 6,0202 2 2 2,30 2,20,20 2, 45

2,
2,45
45
,20
2 2
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,
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positive contribution to the environment but ill tourism in Monaco always be luxury- By taking our time. We will probably make

ffi

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also to society as a whole, by providing jobs orientated fewer long-distance, short-term trips and not
and allowing the dissemination of cultures. Individual tourism immediately resumed in only for environmental reasons. Whilst we were
Monaco is not a green destination in the sense Monaco and luxury remains the DNA of the more in consumer-mode, now journeys will
that an urbanised area will never be a nature’ destination it is what makes the Principality be nourished by inspiration and the essence
destination. However, green and responsible famous. Monaco is not fast-food tourism! of the experience. For 20 years, tourism has
aspects are noticeable in all our efforts to limit undoubtedly been the sector that has undergone
the negative impacts of tourism. The White ill the future give pride of place to the most profound changes with the arrival of
Paper on responsible tourism to be published technological tourism such as contactless social networks, smartphones and new players
shortly will lay out eco-responsible strategies registration and payment, virtual hotel key such as Expedia and Airbnb. There will be
for the next five to seven years: for example, cards, augmented reality instead of a tourist further changes and the restructuring of the
we will continue to develop very high quality guide, autonomous vehicles, cleaning robots sector has only just begun. The heavyweights of
gastronomy by promoting zero wastage, short and automatic temperature measurement the tourism industry are not going to disappear
circuits, recycling, construction with a limited Covid-19 has been an accelerator of all the but they will be associated with destinations, as
carbon impact and so on. changes that were there before the crisis. Airbnb is doing today with Paris, for example. I
Whether it be electronic keys, robotic baggage also believe in phygital. The former secretary
Is this Covid-compliant, clean tourism handlers or AI receptionists in charge of room general of the World Tourism Organisation www.unimetal.net
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Today, the customer has understood the health service in hotels in Europe and Asia - these said that tourism is not just infrastructure but
measures and the processes put in place since gadgets can obviously be popular but they do a means of connecting people. Digital allows
89
the health crisis (vaccines, masks, social not correspond to our vision of quality service. a taste of a destination but will never replace Cell. Giovanni 342 6690982 / Cell. Marco 340 09671899
Cell. Giovanni 342 6690982 / Cell. Marco 340 09671
distancing, etc but, above all, customers want They are certainly elements of the future but I the real thing.
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