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ECONOMY

MEB: Conquering America by Milena Radoman

The Monaco Economic Board made its first business visit to Canada at the end of September
to target the North American market. Helping to make the American dream come true…

This was a first since it was founded in 1999. metropolises: French-speaking Montreal, and And these networking operations seem to
The Monaco Economic Board (MEB) led an English-speaking Toronto. The Monegasque have already borne fruit: the mission enabled
economic mission to Canada from September delegation, comprising 7 companies (in the IT, Thomas Brezzo, Co-founder of the Monegasque
18 - 24. The objective of this unprecedented consulting, finance, education, trade and law firm Giaccardi & Brezzo, to meet with three
trip to North America was “to develop relations sectors) was reliant on its new partner, the of the largest law firms in Montreal (Fasken,
between the two countries. We wish to help French Chamber of Commerce in Canada, for Osler and Dentons, which have 130 offices in
Monegasque companies expand into Canada, introductions to the main business agencies 80 countries), and above all it “enabled him
promote synergies and opportunities in the in Quebec and the Toronto region and to to meet entrepreneurs who want to set up
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two business communities and also to attract understand public investment aids (subsidies, companies in Monaco”. The FH METAL group,
Canadian investment to companies in the tax credits, etc.). According to Managing which enables structures and shells of concrete
Principality”, explains the MEB’s Chief Executive Director Julien Tougeron, other Monegasque or steel to be erected for tall buildings without
Officer, Guillaume Rose. companies have also made use of this new a crane is already working with its subsidiary
“Franco-Canadian business network with Upbrella on the pilot site of Villa Carmelha
Networking operations more than 300 companies” to secure B2B in Monaco, a 27-metre-high tower which will
To explore the ecosystem of the economic appointments, as well as the people skills of provide State-subsidised housing. It was also
giant, Canada - a country with 38 million Ambassador Maguy Maccario-Doyle and the asked to carry out the renovation of the Gaston
inhabitants and a territory of nearly 10 million Honorary Consuls General in Montreal and Médecin room in the Louis II stadium (and its
km², which enjoyed a growth of 4.6% in 2021 Toronto, Diane Vachon and Bernard Valette. 4,600 seats), with the challenge of completing
and 3.8% in 2022 (COFACE estimate) -, the MEB In Canada as elsewhere, networking is key to the work in 13 weeks... instead of 9 months.
bet on the two essential economic and financial opening the right doors and signing contracts… This group now intends to establish itself in

1. Montreal International, Toronto Global, Business France, and the Cooperative Council of Ontario as well as key players in the Canadian market, such as Desjardins Bank.

© MEB
Toronto : Présentations bilatérales puis déjeuner networking et sessions BtoB / Toronto: Bilateral presentations then networking lunch and BtoB sessions

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