Page 29 - Monaco Economy 130-2

SMEG: AT THE HEART OF THE SUCCESS OF MOBEE,

MONACO’S ELECTRIC CAR- SHARING SERVICE

by Kevin Racle
Mobee by SMEG is the 100%-electric car-sharing service that redefines urban mobility in Monaco.

Since its launch in 2014 in the Principality of users wishing to reserve vehicles in advance, model of environmental responsibility and
Monaco, Mobee has experienced significant Mobee has initiated the development of new innovation.
growth and has established itself over the features. “Starting in April, users will be able
years as the occasional or regular sustainable to reserve their Tesla car in advance. This will
mobility option for both individuals and be a new way of using our service,” confides Practical Guide
Mobee is a diverse, electric car-
businesses. Jennifer Laurent. “Up to now, you had to see sharing fleet: the Twizy is suitable for
The year 2023 marked an important turning on the app if a car was available in real time short trips in town; the Peugeot 208
point for this 100%-electric car-sharing to reserve it...From now on, everyone will be and the Tesla Model 3 are designed
service, with no less than 41,000 journeys able to plan their reservation in advance for for use with longer autonomy, travel
made, a figure which has practically doubled the weeks, or even months to come, which outside the territory in neighbouring
in two years. will improve people’s daily experience.” This municipalities and in Lombardy.
To meet growing user demand, Mobee by project, which will make it easier to plan long Mobee, is easy! You can register
SMEG has increased its vehicle fleet. “Today, journeys, is the result of a year of hard work. online or at the boutique in town,
the service has 10 Teslas, 35 Twizys and 22 Finally, Mobee technical support is available rue Guillaume Apollinaire. You can
e-208s,” says Jennifer Laurent, in charge by phone 24 hours a day, seven days a week. manage your budget using the price
of customer support and user experience. This uninterrupted availability ensures simulator (available at www.mobee.
“The vehicles are available 24/7 throughout constant support for all Mobee users, whether mc/fr/calcul-cout-de-deplacement)
and the capped day and night rates.
Monaco and beyond. It is essential to be it be resolving technical issues, responding Mobee is smart! New for 2024: you
able to diversify and meet the varied needs to questions or providing information. Let’s can now reserve the Mobee Tesla
of users, whether they are travelling within hope that Mobee by SMEG continues to Model 3 in advance (please see
the Principality or to neighbouring areas.” shape the future of mobility in the long term conditions on www.mobee.mc).
Mobee is also an innovative system with tailor- and contribute to the creation of a more
made offers for individuals and professionals, sustainable future for Monaco, as an inspiring
particularly with Mobee Pro, which simplifies
the use of the platform for businesses. It
also offers significant benefits, such as
distance discounts through Club Mobee and
free parking in 35 partner car parks. Taken
together, these advantages greatly encourage
individuals and professionals to adopt this
eco-friendly means of transport.
The Mobee initiative is part of a global
approach to the ecological transition,
reflecting the commitment of the Principality
of Monaco to promote a model for sustainable
development. By offering a reliable, accessible
and advantageous electric car-sharing
service, Mobee not only responds to the
contemporary challenges of urban mobility; it
also actively participates in realising the vision
of a greener future for Monaco, thus marking
a significant step towards reducing CO²
emissions and preserving the environment
for future generations.

A service that listens to its users: new – you
can now book a Tesla! © Tous droits réservés
Mobee’s ability to innovate is also visible
in its customer approach. In response to

29